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The Fan Data Guide: Second Edition

This MMF guide provides practical insight into how managers can better understand, access and use fan data across today’s digital music ecosystem. Covering the basics of data collection, ownership and application, it is designed to help managers make more informed decisions, strengthen artist-fan relationships and navigate an increasingly data-driven industry.

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Five‑Point Plan for Responding to AI-Generated Music Uploads

In response to the growing issue of unsolicited AI-generated music being uploaded to artists’ profiles without consent, we have compiled this guidance to help prevent and address such activity. As these practices become more prevalent, it is increasingly important for artists and their teams to take proactive steps to protect their identity, catalogue, and audience across digital platforms.

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MMF Research Unpacked: The Guide to AI

In this Research Unpacked session, MMF CEO Annabella Coldrick and CMU's Chris Cooke breaks down key insights from “The Guide to AI”, offering managers a clear, practical overview of the technologies influencing the industry today.

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Mental Health

A curated selection of guides and tools centred on Mental Health.

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MMF Research Unpacked: Guide to Alternative Finance

MMF Chief Executive Annabella Coldrick, MMF Comms Consultant Adam Webb and guests Adam Driscoll (CEO, ATC Group), Joseph Davis (Partner & Head of Corporate, Bray & Krais), and Alex Heiche (Founder & CEO, Sound Royalties) take a deep dive into our latest research guide, The Guide to Alternative Finance.

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MMF Guide to Alternative Finance

The new financial landscape is the focus of the MMF Guide, which details various finance options for artists, songwriters, and producers, and also explores how this funding can directly benefit managers' businesses.

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Managing Expectations: Management Deals Guide

This guide is part of the Managing Expectations series of reports by the Music Managers Forum (MMF), and intends to provide managers with an understanding of the range of different deals that they may wish to negotiate with their artists; from a 20% basic commission, through to a whole range of varying arrangements for increased service provisions.

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How to Send Your Acts Across the Pond

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