News

Sync & Live Performance Opportunities with BTSport

25 February 2016

The MMF has recently spoken to BT Sport about sync and live performance opportunities open to MMF members and their artists.

Five million homes and over 24,000 commercial premises now use the service which is one of the fastest growing TV services ever launched in the UK.

BT Sport create original and exciting promotional opportunities for both established acts and upcoming acts, across the following:

  • Live performance on Football Tonight
  • On-site showcases in front of programme producers
  • Syncs as part of Champions League and Premier League coverage
  • Sync opportunities across various sports shows, Spotify playlists & VT’s
  • Weekly music and goals show take-over
  • Global Goals – presenting and picking soundtrack
  • Exposure across BT TV with exclusive content as part of a ‘Spotlight On…’ feature
  • Exposure on BT Sport’s social media reach with digital content

For their bigger partnership activities such as performance and TV appearances, BT Sport is a useful platform for acts that are already established however, for general syncronisation BT Sport is on the radar of upcoming acts and receives music from artists, management, labels and publishers.

There are possibilities to combine these into one platform package with which to launch releases. Previous artists who’ve benefitted from the platform include The Charlatans, Django Django & Palma Violets.

If you are interested or have any questions about what BT Sport is looking for please contact them here.

You can download an information booklet on music within BT Sport here.

Read also...

Artist & Manager Awards 2026: Earth Action + Writer / Producer Manager awardees revealed, plus shortlists for Artist of the Year, Artist & Manager Breakthroughs and Secret Weapon

04/11/2026

With only two weeks until the ceremony returns to London’s Bloomsbury Big Top on Wednesday 18th November, the Featured Artists Coalition (FAC) and Music Managers Forum (MMF) are proud to reveal our final awardees and shortlists for the 2026 Artist & Manager Awards.

Find out more

The Cure’s Robert Smith, Jordan Rakei and Quietus Management to be honoured at the 2026 Artist & Manager Awards

23/10/2026

The MMF and FAC also reveal 2026’s Manager of the Year shortlist. Tickets for the 18th November ceremony are available now.

Find out more

Manager Spotlight: Hannah Beasley-Garrigan

19/10/2026

The manager spotlight offers a small insight into the heads of incredible managers.⁠ This week in the spotlight is Hyperdrive participant, Hannah Beasley-Garrigan!

Find out more

Jamie Cullum & Rockstar Management and Portishead to be recognised at the 2026 Artist & Manager Awards

14/10/2026

The FAC and MMF are delighted to announce Jamie Cullum and Rockstar Management and Bristolian pioneers Portishead as the latest awardees to be honoured at the 2026 Artist & Manager Awards.

Find out more
Back to Top